Step Three—Adjust the file for the current need
To accomplish the third step requires software.
There are hundreds of choices--from downloadable freeware and shareware, to free software included with scanners and cameras, to professional applications like Photoshop. We recommend Photoshop Elements for image manipulation. It is a good program that doesn't require extensive training as Photoshop does. It is powerful for those willing to learn the complexities of every tool, yet simple enough to be effective if our clientele learn only a few tools like crop, rotate, and "Save As" for file conversion.
The point is...
Your TIFF file will be great quality but unusable for your website because of their size. A copy of your file will need to be converted to an image size and file size usable for the Internet as a JPEG file. Or you may need to convert the TIFF file to a PICT file for your Macintosh video editing software. The key is to make a copy of your original file into a compatible file format for your specific use. You don't want to burden your on-screen PowerPoint presentation with huge TIFF files when JPGs will look the same and load much faster.
Really look at it...
No matter what your use, make sure you look at the image at 100% resolution in your software. A file that looks good shrunk-to-fit your computer screen does not show you anything more than placement of the image on the page. Some software offers an "actual pixels" view or a variable screen size view of the file. Always check what the image looks like at 100%. This is especially important for PowerPoint files destined for poster printing, but applies to everything, including MS Word documents, and Publisher.
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